By and large, we all know of the fact that the traditional stock photography we happen to be so used to actually happen to be some that today happen to be all but not only overpriced but all the same overused and as such many have been out searching for an alternative to these. If at all you happen to be looking for such alternatives, then it may be so advisable for you to think of Oodls. For more info about Oodls, read on.
By and large, Oodls is one company that is born with a mission to get consumers of stock photography, an alternative to the common and rather expensive stock photos that we happen to be so accustomed to. The one peculiar feature with Oodls is in the fact that they actually happen to be doing this with the use of quite highly engaging user-generated content from Instagram, one of the largest community of creative minds available online. Below is a look at some of the facts on their history as an institution.
The whole concept that evolved in this company, Oodls, actually started in the year 2015, back in Edinburgh. The founding CEO, then worked for a digital marketing agency. As fate would in a way have it, one experience at one point in time, working here would prove to lead to such a concept leading to the creation of Oodls. What so happened to be was that there was a Father’s Day campaign and being assigned on her desk the task of finding authentic images to use for the campaign, numerous efforts, going through the images from the old fashioned stock photography libraries online couldn’t bear much fruit as you discover more. All this led her to wonder and wander in her thoughts just how hard it is to find and license real content from real people. As crazy and unbelievable as it may sound, it was actually all out of this that we actually had all that led and inspired this team to create this outfit, Oodls. Ordinarily as it is with any other, the journey hasn’t been easy but with the toughness in it, Oodls has evolved to what it is today.
Generally speaking, from a look at how far they have thus come, it can be said that this is a team that is well on their way to realizing their dream. By and large, at Oodls, you will see a team that employs some of the latest technologies that come around in this field and some of these are such as AI, machine learning and as well the old and trusted human effort. By and large, with such efforts and procedures, you can be sure that they will be able to find such high quality content from the most talented Instagrammers across the globe that would be as ideal for any business irrespective of size.